Secret Events with Lululemon

HERR OBER X LULULEMON

The idea of HERR OBER was born in Munich. It just took us a year to host our first event here. And maybe that was exactly the time we needed: to grow, to learn, and to build a community strong enough to make a moment like this possible.

On Dec 5th, thanks to the support of an incredible community and Lululemon, we hosted a yoga session in a former Kustermann apartment in the heart of Munich. In a time where connection doesn’t always come naturally, where people often feel more distant than close, moments like these remind us of something simple: we’re all here together.

If we managed to bring you even a little closer to one another, then we moved one step further on our journey, and that step means everything.

What made the event special wasn’t only the space, it was the energy you brought into the room. Your openness, your curiosity, and the way you showed up for yourselves and for each other created the atmosphere we had hoped for.

Thank you for your time, your presence, and your willingness to connect with new people and new ideas.

HERR OBER X APROPOS

PERFUME MASTERCLASS WITH PARFUMS D'ELMAR

In collaboration with the luxury concept store Apropos and Parfums d'Elmar, we hosted a perfume masterclass in Berlin. Elmar Métry, the founder of Parfums d'Elmar, came all the way from Switzerland, where he founded the brand in 2017; and took us back to his family's heritage and the composition and inspiration behind every scent.

And then something unexpected happened. He brought out an early innovation: matcha-infused scents created exclusively for the HERR OBER community.

No press release. No launch. Just a room of people invited to shape the future of a fragrance with their own senses and opinions. A rare moment where a brand says, “Your voice matters in what we create.”

Such a wonderful night filled with champagne and conversation. To everyone who keeps showing up, discovering, asking questions, staying curious about new people, places and ideas : Thank you.

@HERROBERCITY
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Follow HERR OBER on Instagram to find out more : @herrobercity